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Kari Switala

Chief Creative Officer + Fractional CMO + StoryBrand Certified Guide + Author + Dog Lover

How Automating the New Patient Journey Can Improve Retention for Your Specialty Clinic

Attracting new patients can be challenging and costly. And when they leave as fast as they come,...

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Fractional CMO Services for Small Clinics & Rural Hospitals: A Case Study

As a fractional CMO, I know how valuable a trusted marketing leader can be to an organization, and...

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Case Study: The Importance of Identifying Quarterly Marketing Initiatives (and Sticking to Them!)

At Wild Fig, we love working with companies whose values shine just as brightly as their services...

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5 Benefits of Hiring a Fractional CMO for Your Business

Do you have a small-to-medium-sized business or startup, with no marketing lead on staff? Are you...

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Doing Your Due Diligence: Why It Pays To Get To Know Your Competition

Think you know what makes your business stand out? 

Before you pat yourself on the back, answer one...

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